July 28, 2022

Google is going to send a few of its AR glasses to the outside world to get better testing feedback. Its announcement was carefully calibrated to forestall cheap jokes about a new generation of “Google Glassholes.” Apparently the Google AR team is carefully reading Bruceb News, because Google is adopting my suggestions about how to…

May 15, 2022

Google demonstrated an augmented reality product last week that may never exist. I don’t want you to look at it and decide to sit at your desk hitting refresh on the Google Store waiting for it to go on sale. It’s exciting but it’s not that kind of demo. It’s hard for most people to understand the…

February 13, 2022

Last fall all the cool companies started talking about their augmented reality plans and throwing around the term “metaverse” as if it meant something. (Insider tip: it doesn’t.) Journalists have been crowding around Facebook, Apple, and Microsoft on the playground to report on their secret plans. Google felt left out, so recently it started to…